WIRED wants you to be famous on the internet


Do you know who Julia Allison is?

WIRED magazine thinks you do, or at the very least, you should. Allison is an internet celebrity, in the vein of Chris Crocker and Perez Hilton. By day, she’s a dating columnist for Time Out New York, but the rest of her free time is devoted to taking pictures, making videos, Twittering, blogging and general self-promotion. She’s kind of like a real life LonelyGirl15 with a Vimeo account.

As WIRED‘s current cover girl, Allison is getting everything she’s hoped for: Notoriety. However, it might not be exactly what she wanted (the headline reads “Get Internet Famous, Even if You’re Nobody.” Ouch.) Something tells me Allison doesn’t mind too much, as the article discusses her constant publicity attempts online and in person, from attending parties uninvited to taking photos with celebrities and sending links and IMs to Gawker. (She’s not one for privacy.)

To be famous for being famous is an art Allison has perfected, though maybe not capitalized upon as much yet as Paris Hilton. Many would argue Allison and Hilton have “no right” to be famous, and that they might be a waste of time. But WIRED reports that visitors to Allison’s site spend at least 20 minutes browsing through her posts, videos and pictures — a site builder’s dream!

Fame is a double-edged sword, and the internet, it seems, can make things even more brutal (especially if you have a public e-mail address or a section for comments). What is it worth to be famous online? If you’re like Allison and hoping for a profit (she’s recently launched a new site with two buds and will be followed around in development of it for a new Bravo series called IT Girls), it could be worth it. If you simply want someone to read your blog on lesbian subtext on a CW drama series, it might be better to promote your ideas and not yourself.

Are you interested in internet fame? Do you have something online you promote in hopes of “hitting it big”?

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