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Nielsen Reveals First Gay and Lesbian Household Ratings
Nielsen Reveals Its First Gay and Lesbian Household Ratings According to ‘Variety,’ Nielsen will expand its reporting to include TV viewing habits of households containing same-sex partners. The company worked with the Gay & Lesbian Alliance Against Defamation (GLAAD) to determine the best way to reflect gay and lesbian inclusion in its panels. We were slightly surprised by the findings of the most popular shows. Hey, should we be recapping Murphy Brown?