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Showtime: “The L Word” no longer about lesbians, but “people”

In a blatant attempt to woo Emmy voters, Showtime placed a full-page ad in Variety yesterday for The L Word that boldly proclaims: “no longer ‘a show about lesbians,’ this series has evolved into a show about people.”

Good thinking, that’ll fool ’em! And it won’t piss off your lesbian audience at all! (Maybe they were hoping we’d be too busy picking up women in people bars or marching in people pride parades to notice.)

Just for fun, let’s see what Showtime might have said in the ads for some other popular shows, if they’d been in charge of their Emmy campaigns:

American Idol: “No longer ‘a show about singers,’ this series has evolved into a show about people who project their voice in a musical manner for pleasing effect.”

The View: “No longer ‘a show about women talking,’ this series has evolved into a show about people with two X chromosomes who like to argue a lot.”

Grey’s Anatomy: “No longer ‘a show about doctors,’ this series has evolved into a show about people with high sex drives and advanced degrees who all happen to work at the same hospital.”

The Sopranos: “No longer ‘a show about mobsters,’ this series has evolved into a show about people trying to maintain a healthy personal life while running a large criminal enterprise in New Jersey.”

Soul Food: “No longer ‘a show about black people,’ this series has evolved into a show about people who happen to be black.”

You can play too! Give me your Showtime Emmy campaign slogans for other TV shows in the comments – I’ll be back to read them after I have breakfast with my people life-partner… [hat tip to Defamer]

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