You know when you see something and you just have to have it? You want it, you need it. You simply cannot live without it. Well, that’s what I felt the first time I saw the new MacBook Air ads.

How amazing is that? Wait — sorry, you thought I meant the laptop? I mean, sure, it’s thin and all. But what really caught my attention was the song. That light, dare I say airy, tune playing in the background is “New Soul” by French-Israeli singer Yael Naim.

I have to hand it to Steve Jobs; the man can pick some good music. He helped launch the spectacular Feist with her ubiquitous iPod nano commerical. And now, Yael is poised to become Apple’s next big superstar. … continue reading