When filmmaker Anetta Jones cast Lily Loveless in her short film, SEVEN PM, she knew she’d found the actress who could bring heartbreaking nuance to her main character: the lonely, debauched socialite Fox. What Anetta Jones didn’t know is that Lily Loveless was also bringing her own built-in fanbase with her.
Lesbians are nothing if not loyal to the actresses who play their favorite characters, and Skins‘ Naomi Campbell is our all-time favorite. So when photos from Loveless’ performance in SEVEN PM surfaced online last week, there was a simulations cacophony of cheers and wailing — "Yay! More Lily Loveless to love!" and "Oh, but why is she so sad? Who did this to her?"
Here’s your answer: Anetta Jones did it to her! But Lily asked for it!
24 actresses auditioned for SEVEN PM before Jones tapped Loveless for to play Fox, a young Londoner who lives a "hedonistic yet monotonous blur of self-destruction and escapism, [whose] daily fix of hope keeps her going."
Here’s how Jones describes SEVEN PM:
I caught up with Anetta — who is traveling the world after her film’s strong showing at London’s East End Film Festival — to chat with her her about SEVEN PM, Lily Loveless, and her future feminist film-making aspirations.