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New line of purses for butches unveiled at handbag conventionAt the recently held Association of Luggage and Handbag Manufacturers Expo, a new concept in fashion accessories was debuted: Handbags designed exclusively for lesbians who do not feel comfortable carrying a purse. "Certain lesbians wouldn't be caught dead carrying a handbag, but they still need a place to put their keys, wallet, cell phone, iPod and ChapStick," said Rose Schwartz, Vice President of Sales for Hold This. "Cargo pants are out and skinny jeans are in. That trend creates what we call a 'Ronson Effect' for butch women. Hold This bags solve that problem."
Inspired by high-profile, fashion-forward couples such as Lindsay Lohan and Samantha Ronson and Ellen DeGeneres and Portia de Rossi, the Hold This Handbags product line will come in designer styles and quality materials, and will include one distinctive feature — each purse comes with a girl to carry it. The expo was abuzz when Hold This unveiled its 2009 Collection to buyers from retail giants Neiman Marcus, Saks Fifth Avenue, Nordstrom and Lady Foot Locker. The fall line will feature rich, imported leathers in autumnal colors, and femme carriers with auburn tresses, while the spring and summer collections will include lightweight, casual designs carried by attractive women in ballet flats or sandals. For evenings, black, patent-leather clutches will be accompanied by models wearing little black cocktail dresses and up-dos.
When asked about the name of the company and its eponymous line of purses, Schwartz pointed to the six months' worth of consumer research conducted in women's bars and clubs. After observing more than a few instances of lesbians asking their girlfriends to "hold this" while handing off their car keys or cell phones, Schwartz and her marketing team knew they had found their brand name. "We wanted to go with a phrase that our potential customers would instantly recognize as a part of their lives," Schwartz explained. "And while 'Who was that?' and 'What's she doing here?' were also frequently overheard, those didn't really fit our purposes." So far, feedback for Hold This Handbags has been overwhelmingly positive. A prototype tester known only as "Jo" said, "Summer is the hardest season for me because without a jacket, I don't have any pockets." Her eyes lingering admiringly at her "Kelly" bag, an unstructured day tote made of embossed lamb suede and slung over the shoulder of a very attractive blond woman, Jo added, "I love my purse. Seriously. I'm totally in love with my purse." This is a Fake Gay News post — part of series of satirical blog posts about entertainment. That means it's (mostly) not true. Submitted by on January 28, 2009 - 11:00am. |
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Still
Hold This!
HAHAHA!
This was hilarous...I would need one except I am one of those icky lesbians that aren't into fashion and still wear cargo pants/shorts!
Great job!
excellent news
I'd like to order one, even if I don't wear skinny jeans. It's really hard in hot weather when you don't have a jacket and your trousers aren't big enough. Actually, I'm not too fussy about the type of bag, as long as the girl looks like a cross between sara quin and sarah shahi. Oh wait, "satire" means it's not true? Damn.
But seriously, awesome idea.
Snorting and a little LOLing...
Who would say no to a free cute chick to go with your purse?
Awesome. This was one of my favourites originally.
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Who doesn't blog these days?
eurOut for all your European queer needsmaybe ur girlfriend?
unless she's a femme, she will neither carry ur stuff in a purse, nor accept a chick doin it for u :P
nice joke, love the idea.
"Who was that?" and "What is she doing here?"
hell yeah
Ok, so i have to admit that i am one of those women who would rather stick my wallet in my back pocket then carry a purse.....although i have gotten better (too much shit to carry so i finally gave in) Although i am guilty of handing my wallet off to my gf if we go into somewhere that i dont wanna carry a purse to.
I agree with the other posters above me though...WHO WOULD TURN DOWN A BEAUTIFUL LADY when she comes with the purse???? lol I mean come on!!!!! lol
As a medievalist, I feel it
As a medievalist, I feel it is important or, rather, amusing, to point out that in Middle English (espec. Chaucer) the word "purse" and "male" were sometimes used interchangeably, especially when the author desired to cast aspersions on a male character's sexuality.
Not a really relevant point, I know, beyond the fact that I now chuckle to myself whenever I read the word "purse," anyway. But it helps to explain why I have been laughing hysterically to myself in my office after reading this.
Thank you for making my day.
Nice article! I'm still
I need one of these for my
______________________
www.emilykelley.com
true!
Ripped from Sarah Warn haha
Ohhhh bad machine... I hate to be harsh, but I think you ripped this from Sarah Warn.
She was definitely onto this concept at the very end of her article about a New York Fundraiser:
"I'll bring my own camera this time — and probably make Lori carry it, which she'll love, but isn't that what girlfriends are for?"
(this one: http://www.afterellen.com/blog/sarahwarn/womens-event-11)
um helloooooooo!!
ne one heard of pockkets?! haha.... that and the little built in purse on ur hoodies. that frontpocket thingy. yeah.... :).
meawr.
purrito >' '<
hoodie pocket!
The hoodie pocket has been my saviour on many occasions!
altho as a student i normally have a ruck sack with me anyway, but if im not at uni its definatly in the hoodie.
I can't take this any longer!
I've been trying to be to cool about this but I'm sorry, I can't let it go by again. I know Sarah used the phrase first but "sarcasm" does not necessarily mean, "it's not true". In fact sometimes it means it is true but the object of the exercise is to use ridicule, irony, sarcasm etc., to expose folly or vice or to lampoon an individual. Of course, this can be nice or mean depending on the intent ... but then I bet you knew that anyway!
Still funny though! :)
i can't take it any longer either
i'm a huge fan of afterellen and check out as much of it as i can. it's amazing to see how much it manages to cover, and how far-flung the fans are. but i have to say, some of the comments people leave on articles and the videos are the most hilarious part of the site.
what is this complusion some of us have to point out every single error, no matter how small or insignificant? yes, wow. you are so smart. thank god you caught that typo and brought it to everyone's attention. without you, i had no idea what the writer was talking about. go ahead, tell me about the typo above!!!
let me jump on the bandwagon here. sarah wrote that satire means it's not true. not sarcasm. you said "sarcasm." you were wrong. the word you meant to say was "satire." technically, satire means a literary work holding up human vices and follies to ridicule or scorn. by virtue of the word "literary," one could infer the work is not true because it is FICTION.
it's telling that afterellen has to actually clarify what Fake Gay News means. sarah, can you explain what you mean by "Gay?" because i identify as bisexual and i feel marginalized when i see these blogs. i'm very, very put off by the name. it's not inclusive, nor accepting of bisexual women. may i suggest a new name: "Fake LGBT News? it would be more sensitive to the rest of us. LOVE you and your site, btw.
for those of you who don't like satire, or sarcasm, maybe a fun idea would be to read the 101 other things on this site. i'm sure you'll find something to
complain aboutcomment on. happy hunting!ok. gotta go. crack don't smoke itself.
Ha!
That was brilliant. Kudos.
Doh! - Thanks Yabba
haaaaahaha
fantastic. and hey, it's funny cause it's true.
my favorite thing about winter? layers = pockets everywhere!
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let's just pretend i said something constructive and intelligent.
OMG...I need one!!!
Butch bags
I'm so femme...
Wow, I would feel naked without my purse. It holds my life, pretty much. Pockets confuse me, since I need multiple ones to hold all my crap and I forget what I put where.
This is absolutely brilliant though.
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Morality is doing what's right, no matter what you're told.
Religion is doing what you're told, no matter what's right.
I don't carry a handbag. To
I don't carry a handbag. To clubs I carry all my cards in a card holder + some cash and a cellphone. To work I carry a leather satchel. My sis probably has so many cast-me-offs to donate to me but... Meh.
I never understand ladies with huge handbags, what do they hold in there? Or are they running from home??? :D (I keed, I keed)
one simple idea for al you non-bag carriers
You should all get pocket socks i think
Theyre socks that have little zips on them and little pockets up the ankles for money, cards, boiled sweets or.. 'chap sticks?..'
POCKET SOCKS! (does not come with beautiful women. Batteries not included because not needed)
purses for butches, girl included LOL!
hi-larious!
mee too!
hum di la
mmmm...pockets thank you fashion trend for military style jackets = pockets + pockets
"Not a shred of evidence exists in favor of the idea that life is serious"
HaHa
This is great!
well first of all thanks a